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Procedure

Transparency and targeting of political advertising

2021/0381(COD)·9th term·AFCO / CULT / IMCO / JURI / LIBE·COD - Ordinary legislative procedure (ex-codecision procedure)·CompletedProcedure completed

Subjects: Protection of privacy and data protection · Free movement of services, freedom to provide · Consumer information, advertising, labelling

Rapporteur (the Member appointed to lead Parliament's work on this text): GOZI Sandro (Renew)

Summary

A legislative dossier on transparency and targeting of political advertising. The amendments rework definitions of political advertising, advertisements and political actors, address targeting, amplification and ad-delivery techniques including microtargeting and personal data, set transparency and due-diligence requirements on publishers and providers of political advertising services, and reference freedom of expression under the Charter of Fundamental Rights and the internal market.

Procedure timeline

Committee amendments tabled
20 Jul 2022 – 19 Sep 2022
Plenary vote — Passed
2 Feb 2023 · On the Commission proposal (the draft law)
Plenary vote — Adopted
27 Feb 2024 · On the provisional agreement negotiated with the Council (the trilogue deal) — amendment 287
Procedure completed

1,473

Amendments

distinct, in window

59

Members

tabled at least one

5

Committee(s)

20 Jul 2022 – 19 Sep 2022

Dates

Plenary votes

11 roll-call votes

In plenary, Parliament usually votes in steps: first on amendments to the text (sometimes split into parts, so Members can accept one half of a sentence and reject the other), then on the text as a whole. The “main vote” is the one that adopts or rejects the text itself. Each vote below shows exactly which step it was. How voting works →

Where each group stood at the decisive votes

Group			Shift
EPP	For88%	For92%	consistent
S&D	For100%	For95%	consistent
Renew	For81%	For91%	consistent
Greens/EFA	For100%	For100%	consistent
ECR	Abstained91%	Abstained73%	consistent
The Left	For87%	For81%	consistent
ID	Against67%	Abstained65%	Against → Abstained
Non-attached	Against48%	Against45%	consistent

Milestones are the votes that adopt or reject text (not every amendment vote) — the percentage is the share of the group’s Members behind that position. Click a column heading to open the vote below.

Show the 8 earlier votes
1. 2 Feb 2023Failedoutcome from totals
  On amendment 278 — sub-point b — point 2 — article 2 — subparagraph 1
  Official label: Article 2, alinéa 1, point 2, sous-point b - Am 278 · what was voted ↗
  185 for406 against6 abstentions108 did not vote
  For
  Against
  Abst.
  Click a group to see each Member’s position.
2. 2 Feb 2023Failedoutcome from totals
  On amendment 279 — text to be inserted after paragraph 1 — article 5
  Official label: Article 5, après le § 1 - Am 279 · what was voted ↗
  137 for450 against16 abstentions102 did not vote
  For
  Against
  Abst.
  Click a group to see each Member’s position.
3. 2 Feb 2023Passedoutcome from totals
  On amendment 145 (part 2 of a split vote) — article 5 bis
  Official label: Après l'article 5 bis - Am 145/2 · what was voted ↗
  465 for129 against7 abstentions104 did not vote
  For
  Against
  Abst.
  Click a group to see each Member’s position.
4. 2 Feb 2023Failedoutcome from totals
  On amendment 281 — text to be inserted after paragraph 3 — article 9
  Official label: Article 9, après le § 3 - Am 281 · what was voted ↗
  100 for448 against39 abstentions118 did not vote
  For
  Against
  Abst.
  Click a group to see each Member’s position.
5. 2 Feb 2023Passedoutcome from totals
  On amendment 258 — text to be inserted after paragraph 7 — article 16
  Official label: Article 16, après le § 7 - Am 258 · what was voted ↗
  446 for151 against5 abstentions103 did not vote
  For
  Against
  Abst.
  Click a group to see each Member’s position.
6. 2 Feb 2023Passedoutcome from totals
  On amendment 3 (part 1 of a split vote) — recital 4
  Official label: Considérant 4 - Am 3/1 · what was voted ↗
  567 for29 against4 abstentions105 did not vote
  For
  Against
  Abst.
  Click a group to see each Member’s position.
7. 2 Feb 2023Passedoutcome from totals
  On amendment 3 (part 2 of a split vote) — recital 4
  Official label: Considérant 4 - Am 3/2 · what was voted ↗
  568 for11 against10 abstentions116 did not vote
  For
  Against
  Abst.
  Click a group to see each Member’s position.
8. 2 Feb 2023Passedoutcome from totals
  On amendment 16 (part 1 of a split vote) — text to be inserted after recital 14
  Official label: Après le considérant 14 - Am 16/1 · what was voted ↗
  572 for8 against21 abstentions104 did not vote
  For
  Against
  Abst.
  Click a group to see each Member’s position.
2 Feb 2023Passedoutcome from totals
On amendment 16 (part 2 of a split vote) — text to be inserted after recital 14
Official label: Après le considérant 14 - Am 16/2 · what was voted ↗
561 for14 against13 abstentions117 did not vote
For
Against
Abst.
Click a group to see each Member’s position.
2 Feb 2023Main votePassedoutcome from totals
On the Commission proposal (the draft law)
Official label: Proposition de la Commission · what was voted ↗
433 for61 against110 abstentions101 did not vote
For
Against
Abst.
Click a group to see each Member’s position.
27 Feb 2024Main voteAdopted
On the provisional agreement negotiated with the Council (the trilogue deal) — amendment 287
Official label: Accord provisoire - Am 287 · what was voted ↗
470 for50 against105 abstentions80 did not vote
For
Against
Abst.
Click a group to see each Member’s position.

Vote data: HowTheyVote.eu (ODbL, attribution) / European Parliament · roll-call votes only

Official amendment documents

PE719.610 ↗PE735.535 ↗PE736.395 ↗PE736.500 ↗PE736.517 ↗PE736.522 ↗PE736.523 ↗

Connections

Related procedures

Online gambling in the internal market

7th term · Free movement of services, freedom to provide · Consumer information, advertising, labelling

More efficient and fairer retail market

7th term · Free movement of services, freedom to provide · Consumer information, advertising, labelling

Misleading advertisement practices

7th term · Free movement of services, freedom to provide · Consumer information, advertising, labelling

Completing the digital single market

7th term · Free movement of services, freedom to provide · Protection of privacy and data protection

Free flow of non-personal data in the European Union

8th term · Free movement of services, freedom to provide · Protection of privacy and data protection

See these connections as a navigable graph — and walk from there to anything else.

Explore the graph

Full record

Members who amended this procedure

59 Members · by amendment count

Socialists & Democrats · Germany

Socialists & Democrats · Netherlands

Maria-Manuel LEITÃO-MARQUES

Socialists & Democrats · Portugal

Christel SCHALDEMOSE

Socialists & Democrats · Denmark

Socialists & Democrats · Luxembourg

Socialists & Democrats · Romania

Jorge BUXADÉ VILLALBA

Patriots for Europe · Spain

Alexandra GEESE

Greens / EFA · Germany

Lucia ĎURIŠ NICHOLSONOVÁ

Renew Europe · Slovakia

Greens / EFA · Germany

Tom VANDENKENDELAERE

European People's Party (EPP) · Belgium

Ibán GARCÍA DEL BLANCO

Socialists & Democrats · Spain

Alessandra BASSO

Identity & Democracy · Italy

Stelios KOULOGLOU

The Left (GUE/NGL) · Greece

Anne-Sophie PELLETIER

The Left (GUE/NGL) · France

Patriots for Europe · France

Pablo ARIAS ECHEVERRÍA

European People's Party (EPP) · Spain

The Left (GUE/NGL) · Ireland

European People's Party (EPP) · Germany

Socialists & Democrats · Italy

Victor NEGRESCU

Socialists & Democrats · Romania

Anna Júlia DONÁTH

Renew Europe · Hungary

Isabella TOVAGLIERI

Patriots for Europe · Italy

Marco CAMPOMENOSI

Identity & Democracy · Italy

Antonio Maria RINALDI

Identity & Democracy · Italy

The amendments, in full text

1,473 amendments

Every amendment as tabled — original text, proposed change and justification, with a link to the official PDF.

The full amendment texts load as you scroll here.